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Lexus India will attend its first Auto Expo next year.

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Lexus India will attend its first Auto Expo next year. Lexus India’s operations can be defined as low-key, but the Japanese luxury brand has taken a number of strategic and significant measures since its 2017 launch in India, such as establishing local manufacturing. In addition, the brand will participate in the Auto Expo for the first time in 2023.

  • Lexus will attend the Auto Expo for the very first time.
  • Will introduce the next-generation RX SUV and showcase the upgraded LC500h.

Lexus India’s president, Naveen Soni, told Autocar India that the brand will make its maiden appearance at the Expo, adding that the business is designing a presentation that will captivate the audience. Participating in the Auto Expo is unquestionably a crucial move for the Japanese luxury brand, which enjoys a high level of brand equity in India but a low profile among luxury car consumers.

Lexus India will attend its first Auto Expo next year.
Lexus India will attend its first Auto Expo next year.

In addition to launching the next-generation RX SUV at the auto show, the company will also showcase the redesigned LC500h coupe. Both the new RX and the revised LC500h will replace the current generation of vehicles on sale in this country. Follow For More Updates at Worldrapiddnews.com

New RX Generation Lexus

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In addition to conventional internal combustion engines (ICE) and strong hybrids, the new RX offers, for the first time, a plug-in hybrid option. In accordance with the business’s India policy of supplying only strong hybrids, or self-charging hybrids, as the firm like to call them, the brand will likely forgo normal ICE and plug-in alternatives in favour of strong hybrid models.

Lexus LC500h

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Lexus now offers the LC500h hardtop coupe, which is powered by a 3.5-liter hybrid V6 with a total system output of 359 horsepower. The revised model will be displayed at the Expo. The LC500 is also powered by the same 5.0-liter naturally aspirated V8 engine that propels the convertible model. However, neither of these will be in India’s lineup.

Lexus India will attend its first Auto Expo next year.
Lexus India will attend its first Auto Expo next year.

India Lexus operations

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Since its inception, the luxury brand has added dealerships in two cities, bringing the total to six. Additionally, a used car branch was recently established. Significantly, it also began local production with a Lexus line at the Toyota facility in Bangalore, making India the third place in the world to manufacture Lexus automobiles. Lexus has held five Indian iterations of its global Lexus Design Awards, which is an interesting addition.

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